Restaurant and Hospitality Social Media Marketing

Social media is here to stay

Back in 2013 – 13 % of twitter users were influenced (and would visit a restaurant) because of what a restaurant posted (or their customer posted) via Twitter.

In 2017 (just four years later) this figure is more like 70% as we now accept social media as an essential part of a restaurants promotion.

UPDATE: Recent research also shows that where the human element is included in a social media post, on average there would be a 38% higher level of engagement.

Cocktail on fire - Merkaba, cocktail bar, Brighton, MyHotel, MyBrighton

Social Media Management from Restaurants Brighton

Restaurants Brighton offer the following services to venue partners as a way of offering affordable social media management as a way of complementing their online marketing.

Salad nicoise

Food Photography Expertise in Brighton

The below packages also complement our in-house food photography services so we take all your pictures for you, so you have the best possible chance of converting with your potential social media customers.

There is nothing like scrumptious food photography to create interest and buzz around your restaurant.. how good do your food photos look online?

Social Media Marketing: Starter course

  • £199 + VAT monthly.
  • Twitter – posting 3 times daily. To include photograph, message and hyperlink. (Approx 90 tweets monthly). Includes set up of Twitter account and page. Establishing the correct tone/ voice/ brand guidelines/ style guide for your business.
  • Facebook – posting once daily (Approx 30 posts monthly). Includes set up of Facebook page. Establishing the correct tone/ voice/ brand guidelines/ style guide for your business.
  • One off photoshoot* of main dishes/ selection of menu (starters, main courses, desserts) 60 – 100 stock photos.
  • Fixed monthly price for a minimum 6 month period. No set up cost.
  • Venue is responsible for daily interactions, any retweeting, direct messaging. This is not included as part of any package.

Chef John Reed

Social Media Marketing: Main course

  • £299+ VAT monthly
  • Includes everything featured in the starter package, plus..
  • Twitter Growth. Guaranteed followers growth – where we target Brighton restaurant goers and your restaurant competitors active Twitter followers. Here we grow your audience on a month by month basis using a targeted growth plan aiming for about 200 new followers. In a given year for example we will grow your audience to at least 2,400 new Brighton centric followers based on these growth targets we set.
  • Facebook: We set up an automated system whereby Twitter ‘Direct Messages’ include a link to your Facebook account.
  • Fixed monthly price for a minimum 6 month period. No set up cost.
  • Includes six monthly food photography* shoots so you have new pictures to entice your followers.
  • If you require more shoots over the year so you have plenty of fresh new images then additional shoots come in at £199 per shoot if you pre book them into your package. Otherwise one off shoots are £299.
  • Venue is responsible for daily interactions, any retweeting, direct messaging. This is not included as part of any package.

Social Media Marketing: The Banquet

  • £425+ VAT monthly.
  • Includes all the above and bi-monthly food photography shoots* so you have new and regularly updated pictures to entice your followers.
  • Includes Instagram growth, at least 200 monthly.
  • Fixed monthly price for a minimum 6 month period. No set up cost.
  • Venue is responsible for daily interactions, any retweeting, direct messaging. This is not included as part of any package.

Latte Art - Cafe Plenty Brighton

Restaurant Social Media Expertise

  • Get in touch for more information about our social media services
  • We also offer social media mentoring
  • Please contact us directly for Instagram options
  • *Photoshoots are booked into 2 hour slots where at least 50 photos will be post edited and shared with client. Venue has full use of photography across social media. Where photography is used in print or on websites then Restaurants Brighton must be referenced.